Supply chain strategy is an integral part of a company’s
business strategy as it determines the operation, distribution and service of a
product. As an Environmental Engineer looking to build a career in
Sustainability, I was overwhelmed to see how companies are going a step
further, incorporating environmental stewardship and implementing sustainable
supply chain strategies. Supply chain sustainability is the management of
environmental, social and economic impacts, and the encouragement of good
governance practices, throughout the life cycles of goods and services.
What are the ways to achieve supply chain sustainability?
1. Evolving procurement strategies and a cross-functional
approach
Sourcing of raw materials by exercising best practices
results in mitigating greenhouse gas emissions and reducing energy consumption,
thereby lowering costs. Companies have initiated an efficient recycling program
that contributes to cost reduction as well. Nespresso, a popular coffee capsule
brand belonging to the Nestle Group recently announced their plans of investing
$550 million over the next six years on ‘The Positive Cup’ strategy, aiming to
achieve carbon neutrality as well as 100% responsible sourcing of coffee and
other raw materials. In December 2013, Nestle introduced ‘The Nestle Supplier
Code’ and ‘Nestle Responsible Sourcing Guideline’ for their raw materials.
Sustainable sourcing focuses on the social aspect as well. Apple
experienced challenges when it was claimed that workers in a Chinese factory
were working in substandard conditions. Nestle addressed similar labor issues
by mapping their cocoa supply chain in the Ivory Coast to assess the labor
risks and establish labor standards eliminating child labor.
2. Moving from compliance to performance improvement
Majority of the Fortune 500 companies annually release a
sustainability report declaring their carbon management information. However,
mere publishing of a sustainability report is not enough. The key lies in
identifying opportunities to improve their supply chain.
A good example to consider is Nestle’s “farm to fork” supply
chain, which involves working closely with farmers in rural areas, helping them
improve the quality of their produce and encouraging them to adopt
environmentally sustainable farming practices. The company has collaborated
with the Swiss College of Agriculture to help develop the Response Inducing
Sustainability Evaluation (RISE), which assesses sustainability holistically
across multiple ecological, economic and social dimensions. The RISE tool
identifies the potential areas to improve based on the data assimilated at the
farm level with the help of a comprehensive questionnaire. Factors such as soil
use, fertilizer use, water and energy consumption are taken into account and the
effects on climate change, bio diversity and crop production are evaluated and
they work on these issues.
3. Building on communications for better decision-making
Building an efficient communication in a supply chain is
always a challenge and it s necessary to maintain databases and exchange
information with suppliers, distributors and customers. The representation of decision-making
authorities in the company in meetings with suppliers and other entities is
very important. For example, Wendy’s International schedules business reviews
with their suppliers depending on the level of importance. Quarterly business
review meetings are scheduled with top tier suppliers to keep them in loop
regarding the status review and joint objectives. Suppliers at the next level
of importance have semi-annual business reviews and all other suppliers have an
annual business review. In this manner the communication can be structured.
With the above strategies, companies can endeavor to achieve
a more efficient, sustainable and socially responsible supply chain.
References:-
http://www.accenture.com/SiteCollectionDocuments/PDF/Accenture-Outlook-Why-sustainable-supply-chain-is-good-business.pdf
http://www.nestle.com/csv/environmental-sustainability/product-life-cycle/raw-materials
http://www.sustainablebrands.com/news_and_views/supply_chain/mike_hower/nespresso_investing_550_million_achieve_carbon_neutrality_res
http://www.fairlabor.org/sites/default/files/documents/reports/cocoa-report-final_0.pdf
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