Are you strange with e-packaging? It stands
for packaging with smart electronic devices which often involves the printing
of conductive circuits right on the packaging substrate—include increasing
sales by better merchandising, improving the human interface by spoken or
scrolling instructions, and providing valuable electronic rewards on or in the
package. [1] This nascent technology may change transform the packaging
ways in the world.
E-packaging has many advantages to customer
and supply chain management. For instance, in the healthcare medicine field,
using e-packaging to record which drug pill was removed from the packets in
order to monitor patients’ compliance. It can also increase attractive of
products, such as talking pizza boxes, winking logos on multipacks of biscuits
and bottles of rum, compliance-monitoring blister packs in drug trials, plastic
bottles of drugs that prompt the user, testers on batteries, and reprogrammable
decoration on mobile phones.[1] Other using as anti-theft retail package
product are also appealing.
However due to reasons like high cost and immature
technology, E-packaging is not widely used now, as data shown in the following
graph, seldom companies are using this technology currently. However the future
E-packaging using is predicted to sharply increase in next decades.
Seems that in next decades, the brands or packages
of products will look like all kinds of high-tech you can imagine. I am
wondering how these fancy packages will change the supply chain management in future.
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