Apple, Motorola,
Ford, Intel have all done it. Every month, an increasing number are jumping on
to bandwagon; that of bringing back some or all of their manufacturing
productions to America. To quote the title of a report by BCG,
Made In America, Again!
Over the past decade or so, countries
like China, Vietnam and India were attractive avenues for offshoring manufacturing
processes, owing to the cheap labor and set up costs in these countries. China
especially, was a major prospect for helping companies cut costs. Companies exploited
these favorable conditions and began offshoring a majority of their activities
to these countries. Finding competent labor in the US that was cheap was a fantasy.
To add to that, other compensations made it more expensive to hire American
labor.
However, the manufacturing clout held
by China over the past years is slowly beginning to wane. The cost advantage that
made China such an eye-catching opportunity is now dwindling. The primary
reason for this being the increase in wages of Chinese workers. It is expected
that the benefits and wage increase will be in the range of 18-20% per year in
the next couple of years, up from 10% between 2005-2005. This makes China at
par with low cost US states in terms of labor costs. Land prices in China are
growing ten fold and with a global rise in fuel prices, transporting goods back
to the US is becoming even more expensive. Additionally, China and other Asian
countries are developing rapidly. Hence, most of the resources in the coming
years will focus on serving the needs of the people in these regions instead of
assisting vendors abroad fulfill their needs.
Apart from the issue of rising costs, another factor that is attracting
manufacturing back to the States is the productivity of the US workforce. The
manufacturing output in the US today is almost 2.5 times that of what it was
back in 1972. Heavy investments in IT and automation, along with the adoption
of supply chain best practices like Total Quality Management and Lean
Manufacturing are some of the reasons why
Most companies
have realized that labor forms a small part of total costs. Other factors like loss
of complete manufacturing control and quality issues are playing a major role
in the decision of companies to pursue onshoring. North American companies must
factor in a complete analysis of all their products in the supply chain network
to understand if offshoring is indeed advantageous. Manufacturing items closer
to home, along with the advantage of not having to overcome operational and
cultural barriers is certainly lucrative for organizations.
With the
gaps between the labor advantages of China and the US narrowing down, could
America look into the possibility of turning the tables and becoming a go-to
market for outsourcing for companies in other countries in the future?
Will the
weakening US Dollar play any role in the decision made by corporations when it
comes to on shoring manufacturing again?
References:
1. http://hbr.org/2011/03/how-to-make-onshoring-work/ar/1
2. http://logistics.about.com/od/forsmallbusinesses/a/Onshoring.htm
3. http://www.bcg.com/documents/file84471.pdf
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