Everlane is the company that seems to appear most in my Facebook feed, promoting a "high luxury, low markups" slogan, and their website state a key corporate motto: "Know your factories. Know your costs. Always Ask Why".
In an interview with Style.com, the owner was quoted as saying:
"“We just never understood why the most beautiful and simple products needed to cost so much. We’ve just cut out the middlemen so we can take smaller margins without sacrificing on quality at all.”
It is interesting to note that they use a contract, piece work factory model, not investing in their own factory to achieve their goals, which can be challenging to operations such as theirs.
They write: "In our initial phases of production, we worked with six different vendors to produce a single T-shirt. The process was painful and we had an inventory loss at every step. Those were early days. In an attempt to move to a ‘full-package’ vendor, we met with every major factory in Los Angeles. We were impressed by the workmanship here and the environment created for the factory workers. We visit this facility three times a week to check up on production and quality control pieces."